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Please make sure to visitYour AdSense Page where you can find personalized information about your account to help you succeed with AdSense.
Ad revenue per thousand impressions (RPM) is calculated by dividing your estimated earnings by the number of ad impressions you received, then multiplying by 1000.
Ad RPM = (Estimated earnings / Ad impressions) * 1000
For example, if you earned an estimated $180 from 45,000 ad impressions, your ad RPM would equal ($180 / 45,000) * 1000, or $4.00.
Note that this metric is only available under the "Custom" metric family tab. Learn more about the custom metric family.
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