What is the best time to post Facebook reels?
And the best times are 11 am and 1 pm. You will get the most consistent engagement on weekdays from 9 am–3 pm. As we saw, people are more likely to take notice of your Facebook posts mid-week, from mid-morning to mid-afternoon.
The best times to post on Facebook are Tuesday, Wednesday and Friday between 9 a.m. and 1 p.m. Skip posting on Saturdays, as it is the day of the week with the lowest engagement, according to Sprout Social's data.
Posting one or two reels per day at strategic times, as well as utilizing trending reel audio and hashtags will help push your posts to the top of your followers' feeds. We suggest posting at least one photo per day, but how often you post depends more on your goals and your brand.
Does it matter what time you post on Instagram Reels? In a word, yes. To get the most return from your efforts on Instagram Reels, you'll want to post content at the right time to maximize engagement.
- Share your Reels on the Instagram Grid.
- Share your Reels on Instagram Stories.
- Tag the brands in the video so they share it and it gets views from more people.
- Create new versions of your Reels with the same theme, style or eve music.
- Keep creating new Reels often to get featured again.
However, the data suggests that the best time to reach users is the afternoon, between noon and 9 p.m. 27% of marketers surveyed say 6 p.m. to 9 p.m. is the best time to post on the platform, followed by 3 p.m. to 6 p.m., then noon to 3 p.m. Unlike Instagram and Facebook, Friday is the best day to post on the platform.
The more active you are, the more likely people are to see your videos. Not every viral-worthy Reel eventually blows up, but you increase your chances by being consistent. The more videos you post, the more likely people are to see your content. Just make sure you're balancing quality too.
6 Tips to Get More Views on Facebook Reels - YouTube
Use creative tools like text, filters or camera effects. Use vertical video and avoid horizontal videos that are typically not as easy to recreate. Use music from the Facebook music library and/or original audio you create or find on Reels. Be experimental or new and try different approaches to see what works for you.
You don't post enough Reels
Don't expect to post one Reels and reach hundreds of thousands of people. Quite the opposite, the more you post, the higher your reach and engagement grow over time. For starters, you can try posting one Reels every week, gradually increasing the number.
Why do my reels get so many views?
This is because when a user watches more and more reels from the same song, the Instagram algorithm makes sure to add more of the same videos to their feeds. So, naturally, this makes the song very popular.
A good rule of thumb is to treat reels like they are a part of your feed. You don't want to overload your followers' feeds with multiple reels a day, hoping that something lands with them. Create and post thoughtful and entertaining reels, but no more than once a day if you can help it.

Compared to In-Feed Posts, Reel's laid-back vibe gives you an opportunity to flaunt your creativity. You're also able to create content that doesn't require extensive planning and flawless execution. As an added bonus, the creative tools built into Reels can really make your clips pop.