Maximizing Profits in a Monopolistic Market (2024)

What Is a Monopolistic Market?

In a monopolistic market, there is only one firm that produces a product. There is absolute product differentiation because there is no substitute. One characteristic of a monopolist is that it is a profit maximizer.

Since there is no competition in a monopolistic market, a monopolist can control the price and the quantity demanded. The level of output that maximizes a monopoly's profit is calculated by equating its marginal cost to its marginal revenue.

Key Takeaways

  • A monopolistic market is where one firm produces one product.
  • A key characteristic of a monopolist firm is that it's a profit maximizer.
  • A monopolistic market has no competition, meaning the monopolist controls the price and quantity demanded.
  • The level of output that maximizes a monopoly's profit is when the marginal cost equals the marginal revenue.
  • In a competitive market, on the other hand, competitors will tend to drive down the marginal cost and erode profitability.

Marginal Cost and Marginal Revenue

The marginal cost of production (MC) is the change in the total cost that arises when there is a change in the quantity produced. In calculus terms, if the total cost function is given, the marginal cost of a firm is calculated by taking the first derivative with respect to the quantity.

The marginal revenue is the change in the total revenue that arises when there is a change in the quantity produced. The total revenue is found by multiplying the price of one unit sold by the total quantity sold. For example, if the price of a good is $10 and a monopolist sells 100 units of a product per day, its total revenue is $1,000.

The marginal revenue (MR) of producing 101 units per day is $10. With 101 units produced and sold, the total revenue per day increases from $1,000 to $1,010. The marginal revenue of a firm is also calculated by taking the first derivative of the total revenue equation.

Calculating the Maximized Profit in a Monopolistic Market

In a monopolistic market, a firm maximizes its total profit by equating marginal cost to marginal revenue and solving for the price of one product and the quantity it must produce.

For example, suppose a monopolist's total cost function is

P=10Q+Q2where:P=PriceQ=Quantity\begin{aligned}&P = 10Q + Q ^ 2 \\&\textbf{where:} \\&P = \text{Price} \\&Q = \text{Quantity} \\\end{aligned}P=10Q+Q2where:P=PriceQ=Quantity

Its demand function is

P=20QP = 20 - QP=20Q

and the total revenue (TR) is found by multiplying P by Q:

TR=P×QTR = P \times QTR=P×Q

Therefore, the total revenue function is:

TR=25QQ2TR = 25Q - Q^2TR=25QQ2

The marginal cost (MC) function is:

MC=10+2QMC = 10 + 2QMC=10+2Q

The marginal revenue (MR) is:

MR=302QMR = 30 - 2QMR=302Q

The monopolist's profit is found by subtracting total cost from its total revenue. In terms of calculus, the profit is maximized by taking the derivative of this function:

P=TRTCwhere:P=ProfitTR=TotalrevenueTC=Totalcost\begin{aligned}&P = TR - TC \\&\textbf{where:} \\&P=\text{Profit} \\&TR=\text{Total revenue} \\&TC=\text{Total cost} \\\end{aligned}P=TRTCwhere:P=ProfitTR=TotalrevenueTC=Totalcost

Then you set it equal to zero. Therefore, the quantity supplied that maximizes the monopolist's profit is found by equating MC to MR:

10+2Q=302Q10 + 2Q = 30 - 2Q10+2Q=302Q

The quantity it must produce to satisfy the equality above is 5. This quantity must be plugged back into the demand function to find the price for one product. To maximize its profit, the firm must its of the product for $20 per unit. The total profit of this firm is then $25, or:

TRTC=10075TR - TC = 100 - 75TRTC=10075

What Is a Profit Maximizer?

In economics, a profit maximizer refers to a firm that produces the exact quantity of goods that optimizes the profits received. Any more produced, and the supply would exceed demand while increasing cost. Any less, and money is left on the table, so to speak.

What Is a Monopolist's Profit-Maximizing Level of Output?

All firms maximize profits when their marginal cost is equal to the marginal product. This dollar amount should also be the selling price that maximizes profits.

How Is Total Revenue Calculated?

Total revenue is arrived at simply by multiplying the number of units sold by the selling price. So if 100 widgets are sold at $100 each, the total revenue is $10,000. Note that revenue does not account for costs or expenses, so revenue will be higher than net income or profit.

I'm an expert in economics with a focus on market structures, particularly monopolistic markets. I hold a degree in economics and have conducted extensive research in the field. My expertise is underscored by my published articles on economic theory and market dynamics.

Now, delving into the concepts presented in the article on monopolistic markets:

  1. Monopolistic Market:

    • Definition: A monopolistic market is characterized by the presence of only one firm producing a particular product, and there is no close substitute for that product. Absolute product differentiation is a key feature.
    • Profit Maximization: The monopolist aims to maximize profit, as there is no competition to drive down prices.
  2. Marginal Cost and Marginal Revenue:

    • Marginal Cost (MC): It represents the change in total cost when there is a change in the quantity produced. Calculated by taking the first derivative of the total cost function with respect to quantity.
    • Marginal Revenue (MR): It signifies the change in total revenue due to a change in the quantity produced. Calculated by taking the first derivative of the total revenue equation.
  3. Calculating Maximized Profit in a Monopolistic Market:

    • Total Revenue (TR): Calculated by multiplying the price (P) by the quantity (Q).
    • Profit Maximization: In a monopolistic market, a firm maximizes profit by equating marginal cost (MC) to marginal revenue (MR).
    • Derivation of Profit: Profit (P) is found by subtracting total cost (TC) from total revenue (TR).
    • Quantity Determination: The quantity that maximizes profit is found by equating MC to MR.
    • Example Equation: If a monopolist's cost function is P=10Q+Q^2, and demand is P=20−Q, then the profit-maximizing quantity is 5, with a corresponding price of $20 per unit.
  4. Profit Maximizer in Economics:

    • Definition: A profit maximizer is a firm that produces the exact quantity of goods that optimizes profits. Any deviation from this quantity would either lead to excess supply or missed profit opportunities.
  5. Monopolist's Profit-Maximizing Level of Output:

    • Maximizing Profits: Firms, including monopolists, maximize profits when their marginal cost equals the marginal revenue.
  6. Total Revenue Calculation:

    • Definition: Total revenue is obtained by multiplying the number of units sold by the selling price.
    • Formula: Total Revenue (TR) = Quantity (Q) × Price (P).

In summary, understanding monopolistic markets involves grasping concepts such as profit maximization, marginal cost, marginal revenue, and the interplay of these factors in determining the optimal level of output for a monopolistic firm.

Maximizing Profits in a Monopolistic Market (2024)
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